Samsung, MTN South Sudan Plan to Expand Digital Access

Samsung Electronics East Africa and MTN South Sudan are in talks to form a strategic alliance aimed at boosting smartphone accessibility in the country. The collaboration seeks to transition users from basic feature phones to more advanced smartphones, promoting digital inclusion and economic growth.

A Vision for Digital Inclusion

The discussions brought together Richard Lee, Managing Director of Samsung Electronics East Africa, and Monzer Ali, CEO of MTN South Sudan, alongside their teams. Their shared objective is to make smartphones more affordable, ensuring that more South Sudanese citizens can participate in the digital economy. This initiative is expected to bridge the digital divide, providing individuals with better access to information, education, and financial services.

Samsung’s leadership emphasised its commitment to innovation. “There is an opportunity for growth with MTN,” said Lee. “Samsung will work with MTN to develop a collaborative plan that makes smartphones more accessible to South Sudanese citizens.” He also highlighted Samsung’s latest technological advancements, including the Galaxy AI, which integrates artificial intelligence to enhance user experience.

MTN’s Commitment to Connectivity

MTN South Sudan has reiterated its dedication to increasing smartphone penetration. “MTN’s ambition and goal is to drive digital inclusion among all South Sudanese,” said Ali. “We aim to increase smartphone penetration through partnerships that make devices more readily available and affordable. This collaboration with Samsung is a key step toward achieving that vision.”

The partnership is expected to establish a strong smartphone ecosystem in South Sudan. By combining Samsung’s expertise in mobile technology with MTN’s extensive network and customer reach, both companies aim to provide cost-effective smartphone options that meet the needs of local consumers.