Yango, a global technology brand, has introduced a premium ride-hailing service, Goya by Yango, in Abidjan, Côte d’Ivoire. Launched on Monday, the service aims to redefine urban travel by offering luxury, comfort, and exclusivity to riders.

A New Standard in Ride-Hailing

Goya by Yango sets itself apart with a curated selection of brand-new, spacious vehicles, professional chauffeurs, and complimentary perks such as bottled water, candies, phone chargers, and magazines. Designed to provide a high-end experience, the service ensures passengers enjoy smooth, stylish, and reliable transportation.

Kadotien Soro, Country Head of Yango in Côte d’Ivoire, highlighted the innovation behind the launch: “Goya represents a new chapter in the ride-hailing industry, offering an experience where comfort, sophistication, and safety go hand in hand.” This move aligns with Yango’s broader strategy to offer diverse mobility solutions tailored to customer needs.

Prioritising Safety and Service Excellence

Goya maintains a strict driver selection process, ensuring chauffeurs meet high-end hospitality standards. With an average rating of 4.9+, drivers are not only professionally trained but also elegantly uniformed, adding to the premium experience.

Passenger safety is at the core of the service, featuring an eight-step driver verification process, real-time trip monitoring, and an in-app emergency alert system. Users can also share their journey details instantly with trusted contacts, reinforcing Yango’s commitment to security.

Beyond Rides: A Premium Lifestyle

More than just transportation, Goya aims to create an exclusive community through private events, loyalty programs, and collaborations with luxury brands in hospitality and travel.With this launch, Yango continues to push the boundaries of ride-hailing, bringing a new level of sophistication to urban mobility in Africa.

I am passionate about crafting stories, vibing to good music (and making some too), debating Nigeria’s political future like it’s the World Cup, and finding the perfect quiet spot to work and unwind.

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